The "rule of three" is a powerful rhetorical device called a tricolon that's usually used in speechwriting to help make an idea more memorable. A tricolon is a series of three parallel elements of roughly the same length -- think "I came; I saw; I conquered. A company thrives when it pleases its customers, its employees, its partners, and its investors -- and Universal Health Services endeavors to do just that, according to its mission statement.
As a health care service, it specifically strives to please its patients, physicians, purchasers, employees, and investors.
We love the emphasis on each facet of the organization, by capitalizing the font and making it red for easy skimming. JetBlue's committed to its founding mission through lovable marketing, charitable partnerships, and influential programs -- and we love the approachable language used to describe these endeavors. For example, the brand writes how it "set out in to bring humanity back to the skies.
It breaks down all these initiatives really well with big headers, bullet points, pictures, and links to other webpages visitors can click to learn more. Finally, it ends with a call-to-action encouraging website visitors volunteer or donate their TrueBlue points.
Workday, a human resources HR task automation service, doesn't use its mission statement to highlight the features of its product or how it intends to help HR professionals improve in such-and-such a way. Instead, the business takes a stance on the state of enterprise software in general: There's a lot of great tech out there.
But at Workday , it revolves around the people. We love how confident yet kind this mission statement is. It observes the state of its industry -- which Workday believes lacks a human touch -- and builds company values around it. If you know Prezi, you know how engaging it can make your next business presentation look. According to its mission statement, the company's clever slide animations and 3-dimensional experience aren't just superficial product features.
With every decision Prezi makes, it's all about the story you tell and the audience that story affects. A car company's punny use of the word "accelerate" is just one reason this mission statement sticks out. The main reason Tesla makes this list is because of how its mission statement describes the industry. It may be a car company, but Tesla's main interest isn't just automobile sales -- it's promoting sustainable energy. And sustainable energy still has a "long road" ahead of it pun intended -- hence the world's "transition" into this market.
Ultimately, a mission statement that can admit to the industry's immaturity is exactly what gets customers to root for it. And Tesla does that nicely. Tenacity is hard to come by in the non-profit sector, and that's what makes this mission statement so distinguished. Invisible Children is a non-profit that raises awareness around the violence affecting communities across Central Africa, and the company takes quite a confident tone in its mission.
The most valuable quality of this mission statement is that it has an end goal. Many companies' visions and missions are intentionally left open-ended so that the business might always be needed by the community.
V2: Vision + Values = $uccess eBook: Joseph Graham: linawycatuzy.gq: Kindle Store. Get inspiration from some of the world's best vision and mission statements. who are fully on board with your organization's mission and vision go above and beyond to make your company a success. Mission - part 2 of the puzzle This is .
Invisible Children, on the other hand, wants to "end" the violence facing African families. It's an admirable mission that all businesses -- not just non-profits -- can learn from when trying to motivate their customers. We've all seen TED Talks online before.
Well, the company happens to have one of the most succinct mission statements out there. TED, which stands for "Technology Education and Design," has a two-word mission statement that shines through in every Talk you've seen the company publish on the internet. What do you really care about? TED has recorded some of the most famous presentations in the world, but in the grand scheme of things, all it wants is to spread ideas around to its viewers.
Here are 22 companies with really catchy slogans and brand taglines. Sales 1 Integrations HubSpot integrations with apps, tools, and software you use every day. Customer Stories Case Studies Reviews. Simon Sinek said it nicely. So the question is where does passion come from? Passion is a result.
If you enjoyed reading this piece, please be so kind as to share and recommend to others. Why does this matter? We prioritize quality and depth over quantity. The same can be said for you. Integrate them into your life. A tricolon is a series of three parallel elements of roughly the same length -- think "I came; I saw; I conquered.
Passion is an energy. The result of that is that they will feel passionate about their work. Focus on developing their strengths not their weaknesses. Create teams of people who love different things but have the same vision so that they can complement each other. Recruit only team members that are passionate about the work we do. Relationships are the currency with which you build a successful life. Our relationships create and shape our future. We prioritize quality and depth over quantity.
We value choosing and building relationships that will enable each of us to reach our full potentials in life and enjoy the journey of life to the fullest. Treat those you work with as family. They are not just employees but family.
I will care about their lives outside of work and care for their loved ones as well. I will work to remember their birthdays, their accomplishments and their stories. The 7 Core Values of the U. Account for your actions; Be responsible for your actions. Accountability is the state of being accountable. It also includes the responsibility for resources entrusted to us. We are accountable for the time, talent, and treasure that has been entrusted to us. All of my secrets. I included easy to follow case studies and examples to demonstrate how you can easily build resilience in the real-world.
I believe and am hearing from readers that this makes Ultimate Business Continuity a unique business continuity book. Happily, although the book has only been available a short time, a lot of people are searching for an reading my new book through word-of-mouth. I am humbled and happy people are getting value from my efforts. Special Free Bonus 1: Special Free Bonus 2: Late breaking news, tips, techniques, product reviews, career opportunities and special offers.